Sunday, January 29, 2012

Collaborative Consumption boosts creativity

The Loosecubes experience

How can collaborative consumption enhance creativity? Simply by grouping different backgrounds together.

Brainstorming, knowledge spillovers, exchange of information and perspectives, are boosters to creativity and innovation. Industrial districts, universities, research centers are classic examples, but offices are also creative places and they can increase their creativity power by having people from different business working together.

Loosecubes.com, a relatively new web community embracing the idea of collaborative consumption, provides a set of working spaces for those "who want to do great work, who are seeking moments of connection and friendship to brighten the workday, who say 'I want more out of my life and my work' ", we read in the community Manifesto. According to the team of Loosecubes, flexible workspaces for entrepreneurs, independents, and small teams means more productivity, less risk, and lower costs.

So, where would you like to work today...?


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